Lead Manager

shop Disney

2017 - PRE
Shop Disney

In January 2017, I started to make the dreams of many people come true. Being part of The Walt Disney Company, enable me to improve my magical abilities from day to day. My experience in marketing gives me a perspective 360º of the business, and always get a high level of commercial benefits thanks to that. 

 

Some of my responsibilities: 

 

· Maintain and participate in producing company visual standards to present an outstanding Store environment.

· Achieve financial and productivity goals.

· Takes a proactive role in maintaining Disney brand standards.

· Participate in the opening of new stores as a team leader and Visual Merchandiser.

WO

RK

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SOME OF MY RESPONSIBILITIES​

  • Marketing Director functions.

  • Manage social and digital media ads campaigns.

  • Design web pages and landing pages.

  • Monitor search and social media channels, I use tools like Hootsuite, MailChimp, bit.ly etc

  • Calculating the ROI in base of the digital strategies.

  • Create digital strategies in platforms like Facebook Ads in Power Editor, Twitter, Instagram and Google Adsense.

  • Recording and editing video campaigns.

  • Photoshop, Illustrator & InDesign.

  • Manage promoting and internal events.

  • Email marketing

  • Customer Relationship Management (CRM).
     

jorge c. fernandez-mota ruiz, puro huerto, marketing digital, malaga

This company was set up in 2012 and became the first well-built brand for allotment rental in Spain. This brand belongs to Bandrâ.

 

I took on the responsibility of the corporate image, creating everything from zero. At the beginning, there was only an unused piece of land in a field outside Málaga, whereas now there is a place where families can come together to spend quality time in a natural environment. Many dreams have come true.

 

My mission was to manage the brand, logo, isotype, webpage, marketing strategy and marketing off&online  and all creative designs for social media and print in order to create a great experience for all visitors. The mission was a success. 

 

As a result of the brand and my attention to detail in pricing, Püro Huerto attracted substantial business in its first year and went on to double its profits in the final season of 2014, being the trend in the following years. Now it is a leading company.

jorge c. fernandez-mota ruiz, lionbridge, marketing digital

I evaluate the process of measuring the quality of the search results and our users to make a better experience with search in Google. My job helps designers improve the quality of results to ensure users are being directed to what they want in Google.

jorge c fernandez-mota Ruiz, publicidad

I interned for BSB Romero Communications in Granada, which is part of an advertising agency, Grey Group Spain. While there I worked on several campaigns, including Renault.

The María Madrid Foundation works supporting mothers and fathers to be better parents and achieve healthier children and a more balanced family. I worked in the communication department, organizing events and relations with the press. I managed the publicity of such events and was responsible for overall corporate image. As part of a team, we organized press conferences and arranged successful fundraising occasions, such as benefit galas and charity auctions.

jorge fdez-mota ruiz, marketing, comunicación

Canal 21 Television was part of one of the companies of EPI and was one of my first jobs. I enjoyed working as part of a team on a TV program, being the director, reporter and editor, leading students and managing its content.

Digital Marketing

IAB Spain

Web Analytics

EOI Escuela de Organización Industrial

Protocol and Institucional Relations

International School of Protocol

Business Plan of Zara Home

ESIC: Business and Marketing School

Evolution of the feminine role in Disney Trailers

University of Wales

A BIT ABOUT ME

AROUND THE

WORLD

Cities that I experienced

- SOON -

UNITED STATES

NEW YORK

DENMARK

SPAIN

GRANADA, MÁLAGA, CÁDIZ, CÓRDOBA, HUELVA, SEVILLA, MADRID, VALENCIA, BARCELONA, TENERIFE

ESTAMBUL, ESMIRNA

TURKEY

HELSINKI

FINLAND

TALLIN

ESTONIA

COPENHAGUE

AMSTERDAM

THE NETHERLANDS

ESTOCOLM

SWEDEN

GENEVA

SWITZERLAND

ROME, VENECIA, BARI

ITALY

LONDON

UNITED KINGDOM

PARIS

FRANCE

CROATIA

SAN PETERSBURG

DUBROVNIK

RUSSIA

SCOTLAND

EDINBURGH

EGYPT

CAIRO

 
 


MY

DAY TO DAY

CV

& CONTACT

Thank you!

I hope you enjoyed my experience.

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